Team of the Week - 30.01.26

A week of sporting moments you can’t scroll past.

Anatoliy Trubin delivered one of the moments of the season with a Champions League playoff clinching header, Kearnan Myall continues to redefine high performance ahead of Milano Cortina, GB’s X Games trio lit up Colorado with three golds, and Robert Paxton claimed another world indoor bowls title in a final for the ages.

GB Trio

X Games Gold Medallists

Kirsty Muir, Zoe Atkin and Mia Brookes all delivered top performances to secure gold for Great Britain at the X Games in Colorado last weekend. Muir also picked up a silver, but won gold in the freeski slopestyle while Atkin won the women's freeski superpipe competition. Brookes saw success in the snowboard slopestyle having become the world's youngest World Snowboarding Champion aged 16 in 2023. The trio will all head to Italy for the 2026 Winter Olympics in February eyeing more gold...

Robert Paxton

World Indoor Bowls Champion

As you may well know, indoor bowls has had a firm grip over New Reach for the past few weeks, with the BBC covering the whole 2026 World Indoor Bowls Championships. The final was contested between two titans of the sport, five-time men’s singles world champion Paul Foster and world number three Robert Paxton. A tightly contested final saw Paxton win a tie breaker set to claim his second men’s singles world title and take home £50,000. Bowls, you are my new favourite sport.

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Team of the Week - 23.01.26

by Nicholas Rewcastle • 23 January 2026

Team of the Week - 23.01.26

Team of the Week - 16.01.26

by Nicholas Rewcastle • 16 January 2026

Team of the Week - 16.01.26

New Reach and Hampshire Cricket partner for fourth year

by Nicholas Rewcastle • 13 January 2026

Sport and impact focused PR and communications agency, New Reach, has renewed its partnership with Hampshire Cricket and the iconic Utilita Bowl for a fourth consecutive year. This continued collaboration underscores New Reach’s commitment to delivering exceptional PR and media relations that has amplified profile for the club and venue, alike. Since 2022, New Reach has worked closely with Hampshire Cricket to deliver strategic media relations, innovative campaigns, and impactful storytelling that showcase the club’s achievements both on and off the pitch. New Reach has led PR campaigns including the historic solar project in partnership with Utilita, established new and improved relationships with media brands, driven global announcements and managed key media moments including media days, the signing of cricketing icon Ellyse Perry and the club’s acquisition by GMR Group. Throughout 2026, New Reach will closely align with a new-look team at Utilita Bowl, delivering PR strategy across key moments inside and out of cricket. This will include The Hundred in its new format, the stadium’s 25 year anniversary, positioning the club and venue as leaders across T20, women’s and international cricket, ongoing cricket and regional media engagement, celebrating impact in the community and placing the club’s leaders at the heart of the industry. Nick Rewcastle, Managing Director at New Reach, commented: “We’re thrilled to extend our partnership with Hampshire Cricket for another year. Utilita Bowl is one of the most exciting venues in global sport and entertainment, and we look forward to continuing to help Hampshire Cricket and the venue tell its story and connect with audiences in meaningful ways. “Every year is an exciting year at Utilita Bowl, and we’ve enjoyed working across such a variety of powerful projects and initiatives. 2026 is set to continue in that trajectory, but with some new faces internally at the club and the first full year of new ownership. We’re truly looking forward to backing the Rose and Crown again this year.” Jonathan Peace, Head of Brand, Digital and Marketing at Utilita Bowl added: “New Reach has been an invaluable partner in elevating our communications strategy. Their expertise and creativity have helped us build stronger relationships with fans and media alike, and we’re excited to see what we can achieve together in 2026.” With deep-rooted expertise in sport, media and events, New Reach crafts tailored campaigns across PR, social media and video that inspire action and create lasting impact. New Reach’s commitment to transparency and authenticity drives everything the agency does, with partnerships going beyond business; ensuring every collaboration is rooted in integrity, trust, and a shared purpose. New Reach will not compromise trust, morals or rules to profit.